New Website for Ride TARC

February 21, 2022

Santa Rosa, CA, Release: February 21, 2022. For Immediate release

The Transit Authority of River City (TARC) is the only public transit system in the Louisville-Southern Indiana metro area. With a fleet of 227 buses, 33 which are hybrid-electric and 15 that are all-electric, an average 4.8 million individuals ride TARC annually with buses travelling 6.57 million miles a year. Additionally, TARC’s ADA paratransit services performs an average of 312,000 trips this past year.

TARC selected Planeteria to bring their website up to the standards of their mission statement. They wanted a “customer-centric” website that provided riders with quality, up-to-date information, supported their marketing efforts, and made it easier for their staff to implement updates. They wanted a site designed for mobile devices and WordPress was used as the content management system.

Project questionnaire, audience needs assessment, site map, wireframes, web style guide (colors/typography), mood-boarding, mock-ups, WordPress CMS, mobile responsive, hosting and managed maintenance.

Site search functionality, trip planner, rider alerts, maps, site admin roles/permissions, document archive, procurement, online forms, news/ announcements, social media integration, ADA compliant, multilingual and Google Analytics.